Modern man workshop

Watsons, a name synonymous with health, beauty and personal care, kicked off its very first Watsons Modern Man Workshop on March 15 at the Sepang International Karting Circuit.
The one-day event was aimed at inspiring 50 males between the ages of 20 and 30 with a workshop that touched on a wide range of topics such as health, personal grooming, facial and hair care. Image Power director Dolly Kee spoke on personal grooming and fashion sense.

According to Jessica Ng, director of marketing and development, Watsons Malaysia, "this workshop is useful for men of this age group. This particular group of men are at the right age to either join the workforce or at the beginning of their career.

"As such, talks on power dressing, creating the right image, hygiene and health are essential to build confidence and enhance the wellbeing of the participants".

In addition to providing interactive and entertaining talks on personal grooming and health, the modern male workshop also provided an avenue for these young men to enjoy an adrenaline high.

They also tested their racing skills in a go-kart race for a chance to win up to RM2,500 per team. Each team consisted of five participants.

In the end, the winning team comprised You Hong Leong, Lee Fook Lim, Foo Sze Keat, Yap Kim Chor and Mahesh Khanna.

Ng said they had received encouraging response from their customers but only 30 participants were shortlisted for the event.

Watsons had also invited 10 lucky Autocar Asean readers and 10 members of the media for the workshop as well as compete in the race.

In addition to cash prizes worth RM4,500, Watsons also gave participants goodie bags worth RM50 each and products on personal grooming during the workshop participation.

The participants were treated to free flow of food and beverages throughout the fun, interactive, entertaining and educational event.

As the official media for the event, the Autocar Asean provided free copies of the latest magazine for all participants. The main sponsors for the event were Gatsby, Horleys, Loreal and Nivea.

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